DEL TACO BRINGS BACK FREE WEDNESDAYS - Any Item From the Buck & Under Menu Is Free With Purchase
Irvine, Calif. – August 27, 2013 – Del Taco announced today its Free Wednesdays promotion is back beginning tomorrow. Between 3:00 p.m. and 9:00 p.m., guests will receive an item of their choice from the Buck & Under Menu free with any purchase. This offer will be available on August 28, September 4 and September 11 at participating Del Taco restaurants. Full event details can be found at www.deltaco.com/freewednesdays .
The Buck & Under Menu features items made with ingredients chopped, cooked and grilled in Del Taco restaurants every day including cheddar cheese grated from 40-pound blocks, handmade pico de gallo salsa, lard-free beans slow-cooked from scratch, and marinated chicken grilled in the restaurant throughout the day.
“We saw tremendous excitement when we launched free Wednesdays earlier this year,” said John Cappasola, executive vice president and chief brand officer at Del Taco. “Free Wednesdays provide existing Del Taco fans a chance to explore new items, and for new guests, it is an opportunity for us to introduce our fresh, high-quality menu items and convert them into fans.”
With 11 items priced starting at 50¢, the Buck & Under Menu includes:
• Mini Cheddar Quesadilla
• Value Bean & Cheese Burrito
• Regular Taco
• Mini Bacon Quesadilla
• Jacked Up Value Bean, Rice & Cheese Burrito
• Crunchy Chipotle Beef Taco
• Grilled Chicken Taco
• Half-Pound Bean & Cheese Burrito
• Double Beef Classic Taco
• Strawberry Lemonade, made with real strawberries
• 30-ounce Brewed Iced Tea
About Del Taco
At Del Taco, all menu items taste better because they are made to order with fresh ingredients including cheddar cheese grated from 40-pound blocks, handmade pico de gallo salsa, lard-free beans slow-cooked from scratch, and marinated chicken grilled in the restaurant. The menu includes classic Mexican dishes such as tacos, burritos, quesadillas and nachos as well as American favorites including hamburgers, crinkle-cut fries and shakes. Earlier this year, Del Taco announced a rebranding effort and the “UnFreshing Believable” advertising campaign to communicate the lengths the company goes to in order to deliver quality, made-to-order menu items created with freshly-prepared ingredients. Del Taco also serves breakfast featuring a full line of breakfast burritos. Del Taco has more than 550 restaurants in 18 states serving more than three million guests each week. Consumers can receive coupons for free food by "liking" Del Taco on Facebook at www.facebook.com/deltaco or joining our Raving Fan eClub at www.DelTaco.com/RavingFan. For more information, please visit www.facebook.com/deltaco or www.deltaco.com.