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Jingle Del, Jingle Del!

Everyone Gets a Present with Del Taco Gift Cards

(Lake Forest, CA) December 7, 2010 – Gift cards are great holiday presents and this year Del Taco is offering new designs and free food and merchandise for gift card buyers.

This season, Del Taco's gift cards are available in three different bold designs and values from $5 to $100.  Free food offers start with a $10 purchase in store and a $15 purchase online. In-store gift card buyers receive two free regular tacos with a $10 gift card, two free chicken soft tacos with a $15 gift card and one free menu item with a $20 gift card.

Shoppers at www.deltaco.com are offered free USPS First Class shipping on all gift card orders and can take advantage of additional incentive offers. Online gift card buyers receive two free chicken soft tacos with a $15 gift card, a free combo meal with a $25 gift card purchase, two free combo meals with a $50 gift card purchase and a free “I Love Tacos” T-shirt with a $100 gift card.

“We rebuilt our gift card program from the ground up this year to make sure it appealed to our customers’ sense of fun, value, and taste in every possible way,” said John Cappasola, Vice President of Marketing at Del Taco. “We tripled the number of card designs offered, as well as the variety of delicious incentives. Plus, for the first time ever, our customers can get free shipping and other great deals on gift cards purchased through our web site. Based on our Cyber-Monday promotion results, we can tell we’re on the right track.”

The new gift card designs reflect Del Taco’s bold personality and provide shoppers with options for customizing their gift. Customers can choose from the traditional holiday “Stocking Stuff” gift card that features an image of the classic American hearth and three holiday stockings, each one stuffed to the brim with popular Del Taco products. Or, customers can choose to express their love for Del Taco with either the “I Love Tacos” or “Burning a Hole in My Pocket” versions.

Price and participation may vary.

Del Taco has more than 520 restaurants in 17 states.

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publicrelations@deltaco.com